In our quest to support sustainable tourism worldwide, we will do our best to ensure that your children and their children are able to enjoy their vacation as much as the ones we offer you today. We recognize that demonstrating responsible business practices towards the environment and the communities within which we operate is key to our achievement of this long term goal.
What is Responsible Tourism?
Responsible Tourism can be regarded as a movement. It is more than a form of tourism as it represents an approach to engaging with tourism, be that as a tourist, a business, locals at a destination. It emphasizes that we are responsible for the kind of tourism we develop or engage in. While we understand that different groups will see responsibility in different ways, the shared understanding is that responsible tourism should entail an improvement in tourism. Tourism should become ‘better’ as a result of the responsible tourism approach.
The objective is to create better places for people to live in and to visit. Importantly, there is no blueprint for responsible tourism: what is deemed responsible may differ depending on places and cultures. Responsible Tourism is an aspiration that can be realized in different ways in different originating markets and in the diverse destinations of the world.
Responsible Tourism will have the following characteristics:
minimizes negative economic, environmental, and social impacts;
generates greater economic benefits for local people and enhances the well-being of host communities, improves working conditions and access to the industry;
involves local people in decisions that affect their lives and life chances;
makes positive contributions to the conservation of natural and cultural heritage, to the maintenance of the world’s diversity;
provides more enjoyable experiences for tourists through more meaningful connections with local people, and a greater understanding of local cultural, social and environmental issues;
provides access for physically challenged people; and
is culturally sensitive, engenders respect between tourists and hosts, and builds local pride and confidence.
Responsible Tourism Links:
- What is Responsible Tourism
- Learn more about Sustainable Tourism
- Learn more about Eco-Tourism
- Learn more about Community-based Tourism
- Learn more about Coastal Sustainable Tourism
- Learn how you can help make a difference
- Learn more about green-friendly hotels