Understanding the Acronym for S.W.E.L.L.
S = Simplicity – The new luxury. Simplicity is freedom from complexity and intricacy which makes travel elegant and gracefully stylish. With that said, Travel is SWELL is all things stylish, elegant and fashionably designed for our clients’ personal pleasure.
W = Wellness – Reflects the state of being in good health, especially as an actively pursued goal – the active process of becoming aware and making choices toward a healthy and fulfilling life. Wellness is more than being free from illness. It is a dynamic process of change and growth.
E = Enlightenment – Educational and hands-on experiences that results in greater understanding and the spread of knowledge. From a travel perspective, it is learning and sharing knowledge with people from other cultures.
L = Love – Encompassing all aspects of romance – from unique honeymoons to romantic getaways; from romantic weddings to wedding vow renewals. It also represents the gathering of friends or families to share and bond together in unity and love.
L = Leisure – Unique experiences that allows free or unrestricted time to decompress while feeling completely unburdened.
Meaning of the word “Swell”:
- (of things) stylish; elegant: a swell hotel.
- (of persons) fashionably dressed or socially prominent.
- first-rate; fine:
Travel is SWELL is all things stylish, elegant and fashionably designed for our clients’ personal pleasure.